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Vernors is an American brand of ginger ale owned by Keurig Dr Pepper that was first served in 1866 by James Vernor, a Detroit pharmacist.


Vernors is the oldest surviving ginger ale, according to the company it was first served to the public in 1866 in the United States.


The Vernor family sold the company and brand in 1966 to the first of what became a succession of owners. The company was next acquired by American Consumer Products and then by United Brands. The flagship Detroit bottling plant was shut down in 1985, with the local rights to bottle Vernors granted to Pepsi-Cola. The Woodward Avenue plant was later demolished. The Vernors brand was purchased by A&W Beverages in 1987, which was in turn purchased by Cadbury Schweppes. Today, Vernors is property of Keurig Dr Pepper of Burlington, Vermont, and Plano, Texas, and the flagship bottling plant serving Michigan is the Keurig Dr Pepper bottling plant in Holland, Michigan.


A Boston Cooler, also known as a Vernors float, is an ice cream soda variant typically composed of Vernors Ginger Ale and vanilla ice cream blended together similar to a milkshake, although in other parts of the country, different combinations of ingredients are also known as a Boston Cooler. Some native Detroiters simply put a scoop or two of vanilla ice cream in a glass, add Vernors and a soda straw, and call it a Boston Cooler. While some claim it is named Boston Cooler for being invented on Boston Boulevard in Detroit, but Boston Boulevard had not been developed when the drink was named.