Squirt

Whether you’re serving Squirt poolside or enjoying a yummy Squirt mixer, the citrus-flavored favorite is a guaranteed good time, since 1938!

Squirt is a caffeine-free, grapefruit-flavored, carbonated soft drink, created in 1938 by Herb Bishop in Phoenix, Arizona. Squirt competed primarily against The Coca-Cola Company's Fresca.

In 1941, a mascot named "Lil' Squirt" was created for marketing the product. Squirt became a popular soft drink in many parts of the country, especially the West and Southwest. In the 1950s, it became commonly used as a mixer in cocktails.